Cookie Policy

Information on the use of cookies and tracking tools available on this website.

What cookies are

Cookies are small text files that websites visited by the user send to the user’s device, where they are stored and later retransmitted to the same websites on subsequent visits. Cookies may be used, for example, to ensure the proper functioning of the website, improve the browsing experience, store user preferences and, in some cases, analyze online behavior for statistical, advertising, or profiling purposes.

Data Controller

This website is operated by Mapatec di Manrico Passeri, with registered office at Via Benedetto Croce 21 - 65015 Montesilvano (PE), Italy, e-mail info@mapatec.it, in its capacity as Data Controller of personal data also connected to the use of cookies and other tracking tools.

Types of cookies used

Technical cookies

These cookies are necessary for the proper functioning of the website and allow, for example, page navigation, session management, access to restricted areas, cart maintenance, checkout completion, and storage of essential preferences. They do not require the user’s consent, but they must be described in this policy.

Analytics cookies

These cookies are used to collect statistical information about website usage, such as number of visitors, pages viewed, traffic sources, and browsing behavior. They may be used to analyze website performance and improve the services offered. Depending on their technical configuration and on who manages them, they may or may not require the user’s consent.

Marketing and profiling cookies

These cookies are used to track the user’s browsing activity, analyze interests, preferences, and behaviors, display personalized advertising, measure the effectiveness of advertising campaigns, and carry out remarketing activities. These cookies require the user’s prior, free, and informed consent.

Third-party cookies

The website may integrate cookies and other tracking tools provided by third parties, including services connected to Meta, Google, and Bing, used for statistical, advertising, remarketing, conversion tracking, and campaign analysis purposes. Such third parties may process data in accordance with their own privacy and cookie policies.

Purposes of cookie use

Cookies and other tracking tools may be used to ensure the technical functioning of the website, store user preferences, manage authentication, maintain the shopping cart and purchase process, analyze traffic and page usage, optimize content, and measure website performance.

In addition, the website may use cookies and tracking tools for marketing, remarketing, profiling, personalization of advertising messages, and measurement of the effectiveness of promotional campaigns through third-party platforms such as Meta, Google, and Bing.

Consent and preference management

Upon the first access to the website, the user may view a dedicated cookie banner through which he or she can choose whether to accept, reject, or configure the use of non-technical cookies. Technical cookies are active by default because they are necessary for the website to function properly, while non-anonymized analytics cookies, marketing cookies, profiling cookies, and third-party cookies are installed only after consent has been given, where required by applicable law.

The user may at any time change or withdraw the consent already given by using the tools made available on the website, such as the cookie preference panel or equivalent features. The preferences expressed by the user must be respected for the period required by the applicable rules and guidelines.

How to disable cookies through the browser

In addition to the tools made available by the website, the user may manage or disable cookies directly through the settings of his or her browser. However, the total or partial disabling of technical cookies may affect some website functions, such as access to the personal area, cart storage, or order completion.

Updates to this Cookie Policy

This Cookie Policy may be updated over time, including in connection with regulatory changes, technical developments, or the introduction of new services and tracking tools used by the website. Users are therefore invited to review this page periodically in order to check for any updates.

For further information about the processing of personal data

you may also consult our Privacy Policy or contact us at info@mapatec.it

Cookies policy